goin on a business course soon to brush up my skills....
ive already learnt 2 things about 'marketing'...
1, Im targetting the wrong area, apparently peterborough is a 'feeder' city designated by the government for immigrants, theres quite a few apparently, thats why im losing work targetting my area, i need to target the outlying areas, parish mags etc...
2, a good way to get people to you is to get yourself a 'press release' - come up with some story thats different that a local paper will want to print, anything from 'local plasterer helps oap overcome blah' to 'local plasterer beats recession with help from local enterprise commision'...
what that does is get the local press to do a story on you, funnily enough your phone numbers in there somewhere and you look like the sun shines out of your arse...
more to come, if i get any other gems ill let you all know, im not greedy ;D